Kj’s Market and IGA Southeast leveled up their marketing tactics with branded NTR devices, powered by AppCard. This innovative technology is designed to enhance the shopper experience while strengthening the store’s brand identity and boosting shopper engagement.
The Branded NTR is now a fully customizable, in-lane terminal that allows grocers like Kj’s Market to personalize the shopping journey at checkout. With this device, shoppers gain real-time access to exclusive savings, rewards, and personalized offers, all while interacting with a user-friendly interface that reflects Kj’s Market’s unique branding.
“At Kj’s Market, we’re always looking for ways to ‘create smiles’ in our stores, and our custom NTR devices from AppCard help us do just that,” said Caitlen Propst, Marketing Director of Kj’s Market. “Not only do they provide our guests with easier access to savings, but the custom interface also allows the device to become an extension of our brand. Increasing technology in the grocery store doesn’t automatically mean we must increase complexity for our guests. Through our partnership with AppCard, we’re able to deliver greater savings through an easy, user-friendly device that increases engagement and that truly makes us smile!”
Key Benefits of the Branded NTR:
“At AppCard, we believe that technology should enhance the customer experience, not complicate it. We’re thrilled to see Kj’s Market using our custom NTR devices to create a seamless, personalized shopping journey that reflects their brand and deepens customer engagement. By offering real-time savings and rewards through an easy-to-use interface, we’re helping Kj’s Market not only simplify the shopping experience but also build stronger connections with their customers. This partnership demonstrates how innovative technology can drive both loyalty and satisfaction, while keeping the experience effortless and enjoyable for shoppers.” – Doug Levy, AppCard VP Customer Success
With the launch of the Branded NTR, Kj’s Market continues to demonstrate its commitment to innovation and shopper satisfaction, providing grocers alike with a powerful tool to enhance their operations, foster loyalty, and create lasting relationships with shoppers.
Founded in 2006 in Florence, SC, Kj’s Market and IGA Southeast is a 54-location, family-owned grocery store chain that has grown across the Southeastern U.S. Known for its commitment to hometown values, Kj’s Market emphasizes community involvement and prides itself on providing exceptional customer service with a smile. As part of W. Lee Flowers, a company with deep local roots dating back to 1922, Kj’s Market continues to serve its neighborhoods with fresh products and a dedication to doing good.
AppCard is a powerful platform that goes beyond loyalty by making shopper data truly actionable. It combines personalized marketing, shopper analytics, and digital coupons into one easy-to-manage solution. Trusted by over 2,500 independent grocers, AppCard helps them harness the full potential of their data to drive more targeted, impactful campaigns.
With AppCard, grocers can deliver the right offer to the right shopper at the right time, powered by machine learning and AI technology. AppCard transforms data into actionable insights, enabling grocers to create personalized, high-conversion marketing campaigns that drive sales and boost shopper engagement.
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